.2Performant, a Romanian technology as well as associate advertising services provider, declared on Monday, September 9, at the Bucharest Stock Exchange, that it aims to acquire the Profitshare associate networks in Romania as well as Bulgaria coming from Sale Advertising And Marketing. Together, Dante International, the owner of eMAG, are going to end up being an investor in 2Performant.On September 6, 2Performant’s Board of Supervisors ended an initial arrangement to acquire the Profitshare.ro and also Profitshare.bg associate systems owned through Transformation Advertising S.R.L. and Conversion Advertising EOOD.
The agreement summarizes the principles of the deal and is certainly not legitimately binding, conforming to the company press pointed out by Economedia.The procedure involves the transactions of the Profitshare business lines coming from Sale Advertising S.R.L. as well as Transformation Advertising EOOD (as vendors) to 2Performant (as the customer). Dante International S.A.
(bulk investor of Sale Advertising S.R.L.) will certainly become part of business transfer agreement as a guarantor.” The moment the Profitshare deal is actually completed, our experts will definitely grow our present capacity and also transform our customer collection in both Romania as well as Bulgaria. Our company still have a couple of important actions to finish, but I am certain that the groups associated with the purchase on each edges will certainly deal with to finish them properly. We will declare our post-acquisition strategies after finalizing the investment depending on to the last arrangement,” pointed out Dorin Boerescu, CEO and also Co-Founder of 2Performant System.The purchase cost is actually RON 4.3 thousand, and will certainly be actually paid for 55% in money as well as forty five% in 2Performant allotments via a funds boost..” 2Performant is actually a young and vibrant firm with values that reverberate along with our team.
Our company anticipate that, after the deal is wrapped up, the Profitshare organization incorporated with 2Performant is going to supply higher value to its own clients,” claimed Tudor Manea, General Manager of Dante International SA.2Performant likewise keeps in mind that several steps stay to complete and also wrap up the purchase, like the successful completion of the due diligence evaluation through 2Performant.Profitshare was launched in 2012 and also presently possesses a portfolio of 250 affiliate courses (including the eMAG team) in Romania as well as Bulgaria.radu@romania-insider.com.( Image resource: the business).